Tim Finin (finin@cs.umbc.edu)
Mon, 29 Nov 1999 20:22:33 -0500
But, look what counts as "web literacy" for "top executives"...
-- Subject: Edupage, 29 November 1999 Date: Mon, 29 Nov 1999 16:39:18 -0700 From: EDUCAUSE <EDUCAUSE@EDUCAUSE.EDU> ... Companies are beginning to encourage their top executives to learn Web skills and to form closer ties to customers in order to prepare for an increasingly Internet-based economy. For example, British Airways recently had its directors pair up with young IT workers for two hours to create a personalized Web site and purchase items over the Internet. Still, 73 percent of British executives do not view technology as a strategic driver, according to a recent Microsoft/Cranfield School of Management study. In addition, the report shows that directors devote only 8 percent of their time to customers, despite the warning by e-commerce vendors that the Internet is giving customers more power. Microsoft's Neil Holloway advises companies to "spend time with customers every day, get a 30-year-old on your board and be a customer of your own company if you want to cannibalize your own business before someone else does." (Financial Times 11/26/99) - **See http://igec.umbc.edu/ectech/ for info on the ecTech mailing list.**
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